Allow for NAIC Code Prospect Search
Being able to use the latest search feature to find new prospects and locations via NAIC code would be invaluable to businesses that generate prospective customers based on their specific line of business. Integrating this with your advanced mapping tools would greatly increase the efficiency of on-the-go searches for nearby businesses.
We have recently integrated NAICS (to replace the older, outdated SIC & Industry codes) into our Accounts & Location objects.
- We now have all of our customer data coded to their NAICS category
- Our imported Lead data & Data.com data also is coded with NAICS
- So, we need to be able to analyze and plot data based on their NAICS grouping
Integration with Data.com would be valuable as well.
- We need to be able to overlay our Data.com searches in Geopointe
- Salesforce provides API access to Data.com if needed
Also SIC codes! Sales is driven by the ability to find new customers, not the ability to find Starbucks!